Would you buy an AI-powered robot made by Apple? According to a reliable new report, Apple is planning a major push into the smart home market, featuring smart speakers, security cameras, and most interestingly, an AI-powered tabletop robot.
Article contents:
- Introduction: Apple prepares for its AI comeback
- The tabletop robot: An iPad on a robotic arm
- The new Siri: Conversational and intelligent
- Apple’s struggles in the AI race
- A formidable competitor on the horizon
- A rocky history for AI devices
- Potential arrival date
- Conclusion: Too little, too late?
Introduction: Apple prepares for its AI comeback
As the early September release date for the iPhone 17 approaches, we are getting a steady stream of Apple rumors. But when Mark Gurman of Bloomberg drops a new update, we pay close attention. Gurman reported today that Apple is planning a major push into the smart home market, complete with AI-powered smart speakers, security cameras, and an Apple robot.
The tabletop robot: An iPad on a robotic arm
Before your imagination runs wild, we should note that Gurman describes it as a “tabletop robot.” Specifically, a tabletop robot “resembling an iPad mounted on a robotic arm.” This might not be the servant robot you have been dreaming of, but it signals Apple’s ambition to create a central, interactive device for the home, capable of moving and interacting with its environment in ways static smart speakers cannot.
The new Siri: Conversational and intelligent
The new products will come with a more conversational and intelligent version of Siri, capable of talking to users and getting things done. According to multiple reports, building an AI version of Siri has proven extremely difficult for Apple, which has so far lagged far behind in the AI race. This new version of Siri will be crucial to the success of any new smart home device.
Apple’s struggles in the AI race
While Google, Meta, and OpenAI are developing new AI-driven models and products, Apple’s generative AI offerings are limited to modest Apple Intelligence features on select devices. For iOS 26, instead of offering its own proprietary AI model, Apple will work with OpenAI’s new GPT-5 model. However, as Bloomberg reported, Apple is now “planning its AI comeback,” with the tabletop robot/virtual companion at the center.
A formidable competitor on the horizon
In the smart home space, Apple has achieved some success with Apple TV streaming devices and HomePod smart speakers. However, competing tech giants like Amazon and Google have a much larger presence in this category. Nevertheless, Apple could be a formidable competitor in this space thanks to its brand loyalty, widely adopted operating systems, and signature product design. If Apple can deliver a seamless, well-designed user experience, it just might capture a significant number of users.
A rocky history for AI devices
Of course, AI hardware also has a rocky history with consumers. Many smart home devices have failed to achieve mainstream success, and the tabletop robot could prove to be a bit too little, too late in the AI arms race. Apple’s success will depend on its ability to demonstrate clear, compelling utility for these new devices that goes beyond what is already available on the market.
Potential arrival date
Apple’s new AI-powered smart home devices could arrive as early as 2027, Gurman says, citing internal Apple sources. This timeline gives Apple time to develop its proprietary AI technology and refine the user experience before launching the products.
Conclusion: Too little, too late?
Apple’s reported plans to aggressively enter the smart home market represent an ambitious attempt to catch up in the AI race. While the company has several advantages, including a loyal user base and a reputation for high-end design, it also faces significant challenges, particularly in developing an AI assistant that can genuinely compete with market leaders. Apple’s future in the smart home—and perhaps in AI generally—hinges on the success of this initiative.